Campaigns — Brand Films & Launches

“Our website looks nothing like the brand we’ve built.”

Text and stock photos won’t cut it. Visitors make up their minds in seconds, and if your digital storefront doesn’t reflect who you are, they’re gone. A brand film changes that.

Brand films that sell a feeling, not just a product

We craft highly curated, scripted and storyboarded brand films and campaign content that showcase you and your team in action. Every frame is intentional, every word earned. Whether it’s a hero film for your homepage, a campaign for a product launch or a series of ads, we bring the full production — concept, crew, camera, edit and delivery.

Who it’s for

Brands launching or relaunching their identity

Businesses that need a hero film for their website

Product campaigns that need to feel premium

Anyone whose current visuals don’t match their ambition

What you get

01

Concept & storyboard

We develop the creative idea, script and shot list before a camera turns on. No surprises on the day.

02

Location scouting

We find and recce the right locations — or dress your space to look its best.

03

Full production day

Director, DOP, crew and gear. A proper shoot, run like a proper production.

04

Hero film

The flagship piece — a 60—180 second brand film built for your homepage, socials and pitch decks.

05

Campaign cutdowns

15, 30 and 60-second versions cut for digital ads, pre-roll and social campaigns.

06

Stills library

A full set of campaign photography captured alongside the film — one shoot day, two asset libraries.

How it works

01

Discovery

Discovery

Discovery

We get deep into your brand, your audience and what you want people to feel when they see this.

02

Concept & script

Concept & script

Concept & script

Creative direction, storyboard and script. Everything signed off before we touch a camera.

03

Pre-production

Pre-production

Pre-production

Location scouting, talent briefing, shot list, call sheet. Nothing left to chance.

04

Production day

Production day

Production day

A focused, well-run shoot day. Cinematic, efficient and low-stress for everyone involved.

05

Edit & deliver

Edit & deliver

Edit & deliver

Grade, sound design, motion graphics and final delivery in all required formats and aspect ratios.

Recent campaign work

Investment

Campaigns from $5,000

Most brand film and campaign packages land between $5,000 — $20,000 depending on concept complexity, shoot days, crew size and deliverables. Every engagement is quoted fixed-price before anything is confirmed.

“The images Grapefruit produced have completely changed how people see Zeal. We’re getting enquiries from people who say they found us through Instagram — that never happened before.”

“The images Grapefruit produced have completely changed how people see Zeal. We’re getting enquiries from people who say they found us through Instagram — that never happened before.”

“The images Grapefruit produced have completely changed how people see Zeal. We’re getting enquiries from people who say they found us through Instagram — that never happened before.”

Jamie Lawson · Zeal Marinas

What are you after?

© 2026 Grapefruit Creative · Newcastle, NSW

Grapefruit

Grapefruit

Grapefruit

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